A Technology Acceptance Model

Cryptocurrency, as a new and rapidly evolving technology, has attracted significant attention and investment globally. The technology acceptance model (TAM) is a popular framework used to study the adoption of new technologies, and it has been applied to study the factors influencing the use of cryptocurrency. The TAM suggests that there are two main factors that determine the acceptance of a technology: perceived usefulness (PU) and perceived ease of use (PEOU).

Perceived usefulness refers to the degree to which a user believes that using a technology will enhance their job performance or improve their life. In the case of cryptocurrency, PU may be influenced by factors such as the speed and security of transactions, the degree of anonymity, and the level of trust in the technology.

Perceived ease of use refers to the degree to which a user believes that using a technology is easy and convenient. In the case of cryptocurrency, PEOU may be influenced by factors such as the availability of user-friendly platforms and wallets, the availability of technical support, and the level of security of the technology.

Other variables, such as the level of knowledge and experience with technology, the social influence of others, and the perceived risk associated with using the technology, may also influence the adoption of cryptocurrency. By understanding the factors that influence the use of cryptocurrency, researchers and policy makers can develop strategies to promote its wider adoption and use.

10-02-2023